14 Great Bridge, West Bromwich, DY4 7HA
At our West Bromwich outlet in Great Bridge, we want every customer to enjoy a relaxed and memorable experience while searching for their wedding dress, bridesmaid dresses or special occasionwear. Our store manager, Lindsey, and the team look forward to welcoming you and helping you find the perfect dresses for your special day.







Monday-Friday: 10am–5pm
Saturday: 9am–5pm
Sunday: 10:30am–5pm
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New dress enquiries
For availability, sizes, prices or help before visiting.
Tel.: 01215 203698
We are located at 14 Great Bridge, West Bromwich, DY4 7HA, opposite the Asda superstore.
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There is a pay-and-display public car park on the side street next to our store. Guests can also park at Asda and walk across the bridge to us, which takes approximately two minutes.
Lindsey, Store Manager
At WED4LESS West Bromwich, we believe finding your wedding dress should be exciting, relaxed and completely about you.
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Our friendly team will help you explore different styles and find the dress that feels right, without any pressure. With a huge selection of bridal gowns, bridesmaid dresses and beautiful flower girl options, there is something for every bridal party.
From wedding and bridesmaid dresses to prom and occasionwear, our West Bromwich store has a wide range of styles, sizes and colours to try on.Â
Our stock changes regularly, so if you’re looking for a particular dress, please call our team before travelling and we’ll be happy to check its availability.
Frequently Asked Questions
No appointment is needed. Simply visit during our opening hours and our friendly team will help you find dresses to try.
Absolutely not. Many of our brides visit us more than once before choosing their dress, and we completely understand that it’s an important decision. Our team is here to offer friendly, honest advice – without any pressure to buy.
We have a huge choice of wedding dresses in sizes 6–32, generally priced from £299 to £1,400, with many styles around £899. We aim to maintain a similarly wide selection across all six stores, although individual styles and sizes may vary. If you’re looking for a particular dress, please call before travelling.
Yes, many dresses can be purchased and taken home on the same day. Alternatively, dresses can be ordered in your chosen standard size and available colour.
Of course! You’re welcome to bring friends, family and children and share this special experience with your favourite people.
We accept cash and major debit and credit cards, as well as Klarna and Clearpay. We also offer an in-store payment plan, allowing you to pay a minimum of £100 per month. For dresses that need to be ordered, the order will be placed once 50% has been paid.
Alterations are not carried out in our stores, but our team can provide details of recommended independent seamstresses in the area.

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